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Momentum / Launch Campaigns

One launch.Engineered end to end.

For AI startups preparing a major launch with one shot to get it right. We run strategy, creative, Product Hunt, influencers and analytics as a single coordinated campaign.

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What's included

Everything a launch needs, one team

No juggling five vendors. One integrated squad owns the whole launch window.

GTM strategyPositioning, narrative, pricing framing and channel plan — built for how AI products actually get discovered and judged.
Launch videoA LucidEdge-produced launch film engineered for distribution: hook-first cuts for X, YouTube and your homepage hero.
Product HuntFull launch-day operation: asset prep, hunter outreach, comment strategy, and a coordinated traffic push in the first 6 hours.
Influencer marketingCurated AI/tech creators briefed and scheduled to hit within the launch window — concentrated, not scattered.
Social contentA 2-week content runway before and after launch day so the spike lands on a warm audience.
Launch analyticsTracking set up before launch: attribution, signup sources, funnel drop-offs — so we know what actually worked.
Process

Four weeks to launch day

Week 1 — Strategy sprint

Positioning workshop, channel selection, launch narrative locked. You approve one clear plan.

Week 2–3 — Production

Video in production at LucidEdge, creators booked, Product Hunt assets and content runway built in parallel.

Launch week — Execution

Coordinated push across all channels within a 48-hour window. War-room monitoring, live comment ops.

Week after — Compound

Full performance readout, winning angles turned into retargeting and content. The launch becomes a system.

FAQ

Common questions

How long does a launch campaign take?

Typically 4–6 weeks from kickoff to launch day, depending on video production scope.

Do we need to be launching on Product Hunt?

No. Product Hunt is one channel. Some launches center on X, YouTube creators or a funding announcement instead — strategy comes first.

What does it cost?

Scope depends on video production and creator budget. Book a call and we’ll give you a clear quote after one conversation.

We’re a Chinese AI company going global. Can you handle that?

Yes — cross-border launches are a core specialty. We work natively in both Chinese and English markets.

Launching soon?

The best launches are planned 4–6 weeks out. Let’s talk timing.

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