momentum® Let’s talk
Services / Growth Systems

LESS FRICTION. MORE FORWARD MOTION.

Make good work
repeatable.

Connect your workflows, reporting and campaign knowledge so your team spends less time coordinating and more time moving work forward.

Discuss your workflows
MAKE THE HANDOFFS WORK
01KnowledgeOne source of context
02WorkflowsClear ownership and next steps
03ReportingA shared view of performance
FEWER LOOSE ENDS. A CLEARER WAY FORWARD.
GOOD FIT

For teams whose marketing operations have become hard to manage.

ENGAGEMENT

Audit, build & handover

PACE

Scoped to your workflows

WHAT WE BRING

The right work.
One connected plan.

Connected workflows, useful reporting and documented processes.

01

Workflow design

Identify the handoffs, duplicate work and recurring tasks slowing campaigns down.

Workflow map and a prioritised improvement plan
02

Connected reporting

Bring key channel and funnel signals into a consistent view.

Dashboards built around agreed metrics
03

Campaign playbooks

Make repeatable work easier to run and easier to hand over.

Practical SOPs, checklists and ownership
04

Shared campaign knowledge

Keep positioning, audience research and previous learnings accessible to the team.

Organised knowledge base and templates
05

Tracking foundations

Review the analytics, attribution and data hygiene that decisions depend on.

Tracking specifications and integration work
06

Practical automation

Connect suitable repetitive steps in your existing tools, with clear checks and ownership.

Tested workflows and operating documentation

HOW IT COMES TOGETHER

Clear steps.
No loose ends.

  1. 01

    Audit

    Map the work

    Understand the current process, tools and bottlenecks.

  2. 02

    Design

    Choose the priorities

    Start with frequent tasks and handoffs that create the most friction.

  3. 03

    Build

    Build in context

    Implement and check workflows using the tools your team actually works in.

  4. 04

    Handover

    Make it usable

    Document how the system works and how your team maintains it.

Build around the team.
Not the other way around.

Start with the tools and workflows you already use. Improve the parts that create friction. Make the new process simple enough to keep using.

  • Existing tools first
  • Clear approvals and ownership
  • Documentation your team can use

BEFORE WE BEGIN

A few good
questions.

Will you work with our existing tools?

That is the starting point. We review what is already useful before proposing new software or integrations.

Is this just a strategy document?

The engagement can include implementation as well as the audit and design. The proposal defines the working workflows, dashboards and documentation to be delivered.

Does this replace our marketing team?

No. The aim is to help the team coordinate and execute more efficiently. Strategy, approvals and accountability stay with people.

Can this be included in a retainer?

Yes, where the operational work fits the growth programme. It can also be scoped as a separate project.

LET’S BUILD YOUR MOMENTUM

Start with the
messiest workflow.

Tell us what keeps getting stuck. We will help you decide what is worth fixing first.

Start a conversation